Indie all-natural skincare product model Planet Botanicals’ product assortment will now be obtainable in any respect Sea Luggage retailer places within the US. The gathering, which is formulated with sustainably harvested hero ingredient Maine seaweed, is “artisan made in Westbrook, Maine…[and] mixed with different excessive efficiency plant-based elements for 99.7% to 100% pure formulations,” as detailed in an organization assertion.
The model growth contains retail area in all forty-nine Sea Luggage places, which embody Maine, New Hampshire, Massachusetts, Vermont, Rhode Island, Connecticut, New York, New Jersey, Delaware, Maryland, North Carolina, South Carolina, Florida, Michigan, and California.
In regards to the model & assortment
As detailed within the firm’s assertion, “Planet Botanicals is an award-winning all-natural Maine skincare firm based in 2008 by Michele Gilfoil.” In line with the corporate’s mission to “choose the best high quality plant-based elements in order that clients will profit from wholesome pure merchandise filled with vitamins for his or her pores and skin and be ok with utilizing merchandise based mostly on sustainable sourcing that do no hurt to the surroundings,” the “Seaweed Magnificence Skincare Assortment is predicated on regionally harvested Maine seaweed,” the assertion continued.
Acknowledged as a High 10 Indie Magnificence Skincare Model by the NYC Indie Magnificence Expo, Planet Botanicals Seaweed Magnificence skincare assortment features a vary of merchandise like bar cleaning soap, bathtub salts, physique lotion, physique wash, foaming scrub, hand cream, and rescue salve. Product formulations embody “a proprietary mix of 5 varieties of sustainably harvested Maine Seaweed to extract the utmost advantages from the seaweed,” confirmed the corporate’s assertion. The road focuses on seaweed as a hero ingredient as a result of it “has highly effective anti-aging, anti-inflammatory and antioxidant advantages and a number of nutritional vitamins and minerals that preserve the pores and skin wholesome and searching its greatest.”
Within the assertion, model founder Gilfoil shared that “seaweed is among the greatest elements for the pores and skin and is beginning to be acknowledged for its outstanding advantages,” and “Maine has top-of-the-line qualities of seaweed on the planet, due to its pristine ocean waters.” The seaweed utilized in Planet Botanicals Seaweed Magnificence skincare assortment is hand harvested to make sure sustainable practices are adopted. Gilfoil joined the Maine Seaweed Council to stay up to date on greatest practices to protect the seaweed ecosystem throughout harvest.
In regards to the distribution partnership & subsequent steps
Relating to the brand new distribution partnership, Gilfoil shared that the model is “thrilled to increase our award-winning, premium Maine seaweed skincare merchandise to Sea Luggage’ clients,” and that the model growth efforts with the retailer are “particularly gratifying as each Sea Luggage and Planet Botanicals signify the deep connection to Maine’s seafaring traditions and Maine’s famend popularity for high quality merchandise,” the assertion detailed.
In the identical announcement, Knupp echoed Gilfoil’s pleasure and shared that “we’re delighted to supply Planet Botanicals’ high-quality seaweed skincare merchandise in our retail shops and supply our clients merchandise that additionally signify the very best of Maine’s nautical traditions.”
On the heels of the information relating to the model’s retail growth, Planet Botanicals additionally introduced that founder Gilfoil may also current the advantages of seaweed as a beauty and private magnificence care ingredient for product formulation on the upcoming Seagriculture USA convention in Portland subsequent month, which may also additional model consciousness.